For SuperBowl Sunday (now that I know when it is!), here's a spot that remains one of the best SuperBowl spots ever run. This one comes from Pirate Radio and Television, which regular readers of Bond Papers will know is home to Terry O'Reilly's creatively warped cranium. Here's the link to O'Reilly's blog supporting his CBC radio show, Age of Persuasion.
On another level entirely are these spots coming from some pseudonyposter on youtube.com and aimed squarely at the local political market.
These showed up at the Bond e-mail just as they seem to have shown up in a bunch of other inboxes. Despite the fact the first one has had almost 8,000 hits and managed to make both vocm.com and NTV evening news, your humble e-scribbler isn't sure if they are hitting anything other than a novelty.
Nonetheless, here is the latest one: a karaoke version of an old Frank Sinatra song, rewritten to reflect local content.
This kind of guerrilla advertising is likely to spread as the technology to produce video of a reasonable quality grows more accessible.
