A little knowledge

[Updated 12 Oct 06; new introduction. Typos corrected

Andy Wells will be attending his first offshore board meeting tomorrow, as Wells appears to have advised local news media. Many people will be watching to see how things go.

One of the major decisions to be taken is on the development application amendment by the Hibernia partners to bring onstream 300 million barrels in the Hibernia South structures. It isn't known if that item is on the agenda for the Friday meeting or if it will be deferred for another few weeks.

The provincial government appears to be of the view that this should be a separate development with its own royalty and benefits agreement. Wells may simply stake that out as his position.

On the face of it, though, the proposal falls within the existing rules that would see the new fields brought online within the context of the original Hibernia agreement. Some recent projections have Hibernia reaching payout around 2011 which would move the provincial royalties to 30% from its existing level of around 5%. Adding the 300 million barrels to the old agreement would prolong the period in which Newfoundland and Labrador receives the second tier (30%) royalties. Until very recently, most informed opinion held that Hibernia would never see payout.

Treating Hibernia South as a new project would delay bringing the oil onstream owing to the need to negotiate royalties and benefits. If additional costs of development are added - like forcing a floating or fixed production system versus the proposal for tie-backs to the existing gravity-base structure - then the provincial government would receive relatively low royalties for a longer period before achieving the bonus of payout.

If the negotiation wound up like Hebron, there'd be no development. All of that even assumes that the oil companies would not challenge any effort to treat Hibernia South as a new project when, by all indications, it is properly viewed as an extension of the existing project.

Let's see what happens over the next few months.]
Over at the Independent, they are in the third week of a series on the terms of union between Newfoundland and Labrador and Canada.

This week the topic was oil and gas, but unfortunately John Crosbie - one of the architects of the real Atlantic Accord, 1985 one - was not there.

As a result, St. John's mayor Andy Wells got to dominate the panel with some input from Indy publisher Brian Dobbin and former Premier Roger Grimes. Unfortunately, the transcript of the session - edited and abbreviated down to about a half page and buried on page 14 of the print edition - isn't online.

You can get the front page story that appears to combine raportage with editorial commentary with a whole bunch of things that weren't in the transcript at all. If you check the transcript - as printed - the largest number of comments besides Wells' come from local writer Ray Guy. His comical, sarcastic interventions are worth reading; too bad there is no video of the session available.

Wells' comments are interesting on a number of levels, not the least of which is the recent flap over Premier Danny Williams efforts to install Wells as chairman and chief executive officer of the board that regulates the offshore oil and gas industry. That's the Canada-Newfoundland and Labrador offshore Petroleum Board or C-NLOPB.

"The C-NLOPB is an important agency in terms of trying to advocate for industry in this province," he [Wells] says.

Now that comment isn't in the transcript and of course it must be noted that the board isn't an advocacy body at all. C-NLOPB is explicitly established as the regulatory authority for the offshore oil and gas industry. Nevertheless, Wells made it clear he would prefer to see a situation in which the provincial government "would control the board" as Wells put it in the transcript. Right now, the board operates at arms length from both the federal and provincial governments.

Wells' comments on the board as presented in the transcript don't say anything like what is contained in the front pager linked above. They are infinitely more curious since Wells appears to offer a couple of contradictory points of view.

For example, Wells said in the transcript:

...The problem I've got with it is not particular to the board (C-NLOPB), it's with all regulatory agencies, it's that the regulators become the regulated. And I'm not saying they're wining and dining and handing out cheques to people, just, psychologically, the regulators become too close to the people under regulation....

If you look at the act, there's a section in there about security of supply, and once again Canadian, the national security of supply is guaranteed, not infringed on, that as far as I'm concerned, the feds should just back away and let us run it [the offshore], like Alberta runs it....They're [the federal government is] determined to keep control...

...the model for the way we handle our industry is indeed the way the Norwegians do it...but we're screwed by the federal government...

Now this could be a case of Wells having a little knowledge; it could be a case where he is working - as he apparently told the Indy - to get up to speed on the board and the issues. Of course, while he is quoted as saying words to that effect in the front-page story, Wells' comments on the board both in the transcript and with other interviews suggest he has his mind pretty much settled.

Nevertheless, it is important to realize that the key to the Norwegian model is that the policy, taxation and regulatory functions are distinct and separate. The function of the Norwegian regulatory is to enforce the laws set by the Norwegian parliament.

In that respect, the existing structure of the C-NLOPB is exactly the same as the Norwegian model. Both federal and provincial environmental and occupational health and safety laws apply.

There has been a problem with several federal agencies exerting separate authority over the offshore for things like environmental and shipping regulation, but within the past two years, both the federal and provincial governments on the one hand and their joint agency C-NLOPB - on the other have taken steps to reduce the regulatory overlap and establish the offshore board as the single point of contact for offshore regulation.

If Wells' comments are taken at face value, though, he is proposing something that is diametrically opposite to the Norwegian approach.

As well, the St. John's mayor seems to have missed the sections of the Atlantic Accord (1985) that provide significant control to the provincial energy minister at a times when national and regional supply are secured. Wells also misses the fairly simple point that when it comes to issues such as revenue-setting and provincial benefits - policy and taxation - the provincial government has exclusive right to determine them, exactly as in Norway. It's exactly the same in Alberta. In practice, the difference between the existing management regime and one in which the provincial government had sole legislative authority over offshore oil and gas is hardly worth noticing.

It only gets mentioned by people with their own political agendas backed by precious little concrete evidence.

Wells seems to believe that both the oil industry and the federal government are "screwing" Newfoundland and Labrador, to use a phrase Wells himself used in the session. There isn't any evidence of that, particularly on the front page story where Wells is quoted as saying "... (The companies) don't want the province to have representatives in there, on the board -— companies want to get, and keep the upper hand."

Wells should know that appointments to the board are solely the responsibility of the federal and provincial governments. Each appoints three people and the board chairman and chief executive officer is appointed jointly.

Neither order of government can veto the appointment of the other and there is no ability of the oil and gas industry - either overtly or covertly - to keep provincial representatives from sitting on the board. Wells should know that since there are likely more than a few industry representatives who would have worked strenuously to keep Wells off the board - if they could.

But since the provincial cabinet alone appointed Wells, there was no way anyone - not the federal government, not the industry - could keep any provincial cabinet from exercising its legal authority.

But lookit: if that is what Andy Wells actually said about the industry, the board and provincial government appointments, then Wells clearly doesn't know what he is talking about.

As for the fallowfield issue, it apparently never got mentioned by the Indy panel. That is, it never got mentioned unless Wells was criticizing the federal government for refusing to implement legislation giving Danny Williams the power to force the Hebron field into development on his terms.

Even there, though, the province can make changes to offshore regulations and licensing in co-operation with the federal government. Just understand, though, that there is no stomach in Ottawa for any kind of legal hammers aimed specifically at one or another of the oil companies.

The rules need to be clear and they need to be fairly and consistently applied to everyone.

Simply put, the "feds" - as some sort of mythical foreign bogeyman - aren't out to screw us.

That said, the screws are usually put to "us" very effectively by our own people who use a little information to fuel their own personal agendas. That's something we should be watching for in the weeks and months ahead.

Only in Newfoundland and Labrador...

would a Premier spend well over $1.0 million of scarce taxpayers dollars to convince the people of the province that they are all vegetation.

He must think we are putzs.

If you don't believe it, check your mailboxes. Tens of thousands in mailing costs, not counting the graphic design costs and the printing of the high-gloss, full-colour piece called simply "The Pitcher Plant".

If you don't believe it, watch the NTV Evening News, where a 30 second block of airtime can cost at least $1,000 per.

Then watch as the same video airs twice in the space of a minute and a half and at least one other time in the first half hour of the show.

Thousands upon thousands of dollars spent each evening.

On sentence fragments.

To convince us that we are a plant that is found here.

And here alone.

Even though.

That.

isn't.

true.

On any level.

Only in Newfoundland and Labrador.

So it's okay to be an anti-Semite, Ward?

Or maybe you just share the anti-homosexual views of Darrel Reid and James Dobson.

Anyway.

Some time ago, Bond Papers established a policy of not directing free traffic to some websites. Frankly, some of them didn't deserve the attention they were getting.

But a post on Venison Tickle, a blog that purports to offer "outside the box thinking" is worth exposing to a national audience.

Seems the author - Ward Pike - has a problem with Rick Mercer's latest rant that, among other things, draws attention to some questionable comments by Rona Ambrose's newbie chief of staff and some of his associates on both Jews and homosexuals. The shorter video version is at cbc.ca.

Pike suggests, among other things, that Mercer's rant is part of the Liberal bias in Canadian media. As Pike puts it:

You see so many anti-Conservative party of Canada rants, it makes you want to "de-tune" or "tune out" man. This constant desensitizing to the Liberal plot to vilify and sensationalize any Conservative value with comments like "are you or have you ever been near a homosexual" no longer serve to marginalize the CPC but instead serve to show the majority of voters how weak and pathetic the Liberals and their cronies, like Rick Mercer, have become.

Having trotted out the old Connie conspiracy theory about media bias, Pike ends up with this gem:

I realize that heavily left-biased programming (er... thinking) fits in well with the vast majority on the CBC payroll (I hesitate to use the word workers, as I have seen people work, worked myself...and I have been to the CBC)...but it doesn't jive with today's actual grip on reality.

Grip on reality? Anti-semitism is real, as in okay?

Conservative values? That includes anti-semitism. I know Conservatives who'd disagree on that one, even though they'd readily admit Conservative values don't include supporting freedom of choice in everything from a woman's control of her body to sexual expression.

At this point, I tried several different ways of summarizing Pike's position and pointing out the obvious factual, logical, historical and ethical problems with it.

But frankly, it's hard to top the sheer inanity of Ward's own words.

Instead, let's just let Pike speak for himself.

That still doesn't explain Harbour Breton

Okay, Danny.

You're right.

It was politically naive to have pledged you wouldn't let the Abitibi mill at Stephenville close.

That still doesn't explain your similar pledge to the people of Harbour Breton.

Or the people of Goose Bay.

For that matter, it doesn't explain your threats to expropriate property.

Since you haven't expropriated the property - in fact you have subsidized Abitibi's other operations instead - it's hard to see how "myself and my government have done everything we can to try and save it, including stepping up significantly in order to save that mill, and I can't do any more than that...".

There's something insincere in Danny's mea culpa.

Abitibi cuts; Danny pays subsidies

Abitibi Consolidated announced on Tuesday that the company was closing lumber mills and laying off 700 workers in order to staunch the bleeding to its bottom line caused by slackening demand, a higher Canadian dollar and rising energy costs.

The cuts, to Abitibi's Quebec lumbering operations, will see four mills close. The American news organization Bloomberg attributes the Abitibi cuts to slowdowns in the American home construction and renovation market.

Last week, natural resources minister Kathy Dunderdale announced the provincial government would subsidize power rates to the major industrial power users on the island portion of the province. Dunderdale described the CDN$10 million subsidy as a payment representing the portion of the Rate Stabilization Plan owed by the now-defunct Abitibi mill at Stephenville.

Curiously, the amount of the annual subsidy is the same as the total amount Danny Williams previously offered to Abitibi in order to keep the Stephenville mill open. Bond Papers previously established that Williams' original subsidy represented up to $3.0 million more than the Stepehenville mill generated in tax revenue for the provincial government.

The current subsidy represents a complete loss to the treasury since the remaining mills have not increased output to replace the production at the Stephenville mill.

The new subsidy effectively reduces power costs to the two remaining paper mills, one at Grand Falls-Windsor and the other at Corner Brook. The province's news release did not clearly indicate the duration of the subsidy.

Kruger's Corner Brook Pulp and Paper employs 1300 people in its harvesting, papermaking and power generation facilities. Abitibi's Grand Falls-Windsor plant employs 490. The government subsidy amounts to $5, 586.60 per employee.

If I had a million dollars...

of public money to spend, you can rest assured it would not have been wasted on an over-hyped tourism wordmark.

Nope.

Especially when it is being touted as a "brand" and business minister Kevin O'Brien - the guy responsible for selling the thing - can't tell the difference between a brand and a logo. Open Line host Randy Simms raised that point with O'Brien, who proclaimed his own extensive business background, and while O'Brien said he knew the difference, his comments demonstrated he didn't have a clue.

If I had a million bucks of public money, I'd spend it to promote breastfeeding in Newfoundland and Labrador. There is a public shame that groups interested in promoting child health have had to go public on their own to raise this important health issue.

As the CBC news story linked above states:

Doctors agree that breastfeeding is the best way to protect newborns from early childhood disease, because mother's milk contains antibodies that help babies fight infections.

About 63% of new mothers in Newfoundland and Labrador begin breastfeeding, compared to 85% nationally. The real test is how many are still breastfeeding when their babies are six months old.

According to the Breastfeeding Coalition of Newfoundland and Labrador:

In Newfoundland and Labrador, there has been an increase in the initiation of breastfeeding over the past 20 years. In 1983, 31.9% of women initiated breastfeeding (11) with 62.7% of women initiating breastfeeding in 2003. (12) However, 62.7% is the lowest initiation rate among the provinces and territories in Canada. Furthermore, the duration rate at 6 months is 27.5 % at 6 months, with 11.1% exclusively breastfeeding at 6 months. These statistics tell us that we are living in a culture where breastfeeding is not the norm.

Fewer than half the women who start breastfeeding are still nourishing their children that way six months later and only 11% are breastfeeding exclusively.

A simple campaign to promote breastfeeding would hardly cost $1.0 million. But even if it wound up costing the government twice that amount, the long-term health benefits to the people of the province would vastly outweigh the expenditure. (Left - poster from a breastfeeding campaign featuring television celebrity Lucy Lawless)

Curious refinery logic

CBC radio snagged Brian Dalton, spokesperson for the group studying the possibility of building a second refinery in Placentia Bay.

He was asked to comment on the prospects that the Irving's announcement of a second refinery at Saint John hurt the potential Dalton's team would go ahead with their project.

[Dalton] said Saint John and Placentia Bay - the site of North Atlantic Refining's operation in Come By Chance and the prospective site for its plans - are the top two ports on the continent for refining traffic.

"You can look in Europe, you can look all along the Eastern Seaboard of North America...these two sites just stand out," Dalton told CBC News.

That's another one of those "Huh?" moments. The ones where you look at the words and develop that face like a dog hearing a noise he can't quite figure out.

The site isn't the driver. It's the cost and the potential to return the money invested.

Dalton didn't speak to that point, nor did he speak to the fact that event Irving's are trying to find funding partners.

Like Dalton's group, which has practically no experience in refinery construction and operations.
But plenty of experience bankrolling projects.

Hmmm.

At Bond Papers, we'll stick to our contention that Irving put a major dent in prospects for a second refinery in this province when they announced a second refinery for the New Brunswick port city.

We'll even add to that.

The chances are much higher now that the overseas investors Dalton and Altius Minerals has lined up will be looking hard at going into business with the Irving's in New Brunswick rather than sinking their billions into a greenfield project in Newfoundland and Labrador.

For some, it's youtube.com.

For others, it's despair.com

Like towniebastard.

Victoria tourism spot-on

When you've finished being suitably appalled at the throw-back tourism piece from Dallas, consider the superlative - and seasonal - writeup on Victoria, British Columbia.

Victoria is a marvelous city. Even if I hadn't been there already, I'd want to go there - in October - and visit this supposedly spooky place.

The St. John's of writer Mcclaine is creepy but for all the wrong reasons.

Tourism SNAFU

A story in Sunday's Dallas-Fort Worth Star-Telegram seems filled with every cliche about Newfoundland you can find.

If this piece fits with any of the current marketing messages we ought to be using, then maybe we need to do more than think of a cute logo. Maybe some marketers need to be shot and their heads mounted on poles, pour encourager les autres. For crying out loud, a chunk in the middle is nothing more than a recitation of jokes using The Other N-Word.

Someone might want to take the guys aside at this golf course and set them straight on how to deal with customers:

I had been warned to "pack an umbrella and maybe some snow boots" by the folks who operate the semi-private, 36-hole Clovelly Golf Course, even though I was going to be visiting in late summer.

If the N-word stuff wasn't bad enough, there's talk of the local minstrel shows, otherwise known as "Screech-ins", in which locals adopt the very best Stepin Fetchit attitudes:

To be screeched in is to be officially welcomed as an honorary Newfoundlander. It's an age-old ritual involving rum, a ridiculously nonsensical incantation ("Is ya a Screecher?"; "Indeed I is me ol'cock!"), a chunk of bologna ("Newfie steak") and the kissing of a fish, but as we had no cod, I had to kiss a puffin. A carved one, but about as hygienic as the Blarney Stone on a busy day.

The only thing harder to imagine than this thing being written today as opposed to 40 years ago?

That a single traveler in Dallas-Fort Worth will bother to head to a place farther away from DFW than Honolulu.

Notice that fact gets mentioned.

The city Buzz Mcclaine wrote about is not a place to visit; it is a place to read about and avoid.

Logo loogies

Some logo-related quickies for a holiday Monday:

1. Ontario is in the grip of a controversy for the new version of the trillium being proposed by the McGuinty government. The original trillium design as the visual identification for the government has been around since 1964. (right)





The new version (left) has been called three men in a hottub.

2. So too in Manitoba has there been controversy over logos and wordmarks. in this case the province created a new workmark "Spirited Energy" to replace "Friendly Manitoba".

The new wordmark could suggest that Manitoba's drive is derived from an attachment to a belief in ethereal beings - i.e. they have a hard time dealing with reality - or from a drive to the local liquor store, again suggesting a difficulty with reality.

The old one just suggested a place that was very generous with its affections.

Manitoba needs to go back to the drawing board.

3. Surprisingly, not every Newfoundland and Labrador logo has been replaced, even the sites run by the provincial government.

- As of Thanksgiving Monday, the government's business development site, nlbusiness.ca, is devoid of the new business-attracting logo. This situation still exists even though the provincial government's own website - gov.nl.ca changed on the day of the announcement. Government's job ads had a new format this past weekend as well.

- Ditto for the tourism site, even though the new Danny-mark is supposed to lure more tourists here, what with its innate "quirkiness" and all. Nope, newfoundlandandlabradortourism.com is still using one of the many other old logos (left) instead of the new Danny-logo.

Maybe they didn't get the memo.

- Same could be said of the crowd responsible for the health help line. Friday's mail brought a little information package including some telephone stickers and a cheap fridge magnet. (right) Will these have to be re-printed and at what cost?





And a gajillion instances of the old government logo (left). For the purposes of illustration, we have taken the logo and adjusted it slightly to take out the words "Government of". The main part of this logo is the shield from the province's coat of arms, granted in 1638.

Compare this one to the Little Logo of Horrors version currently sanctioned from on high.

Our plastic identity

On the heels of the tourism bed sheet fiasco comes the new provincial tourism logo, being grossly oversold by Danny Williams as the answer to all our prayers.

Apparently, it is not merely a tourism logo but the one symbol by which one people will be known with one voice coming from one leader. (Check out the full page print ads running this week. Shades of Ein volk, Ein Reich... but I digress.)

Anyway, an astute Bond Papers reader discovered an odd similarity between Danny's Logo and the Irish tourism logo. The Irish one features the word "Ireland" surmounted by a lovely green shamrock.

Now the shamrock is an established Irish icon, much like the Irish harp featured as part of the official government visual identity. The pitcher plant is by no means as clearly identified with Newfoundland and Labrador as is the shamrock with Ireland. Nevertheless, Newfoundland is surmounted by a local three-headed substitute.

Take it a step further and you'll notice that there are - inexplicably - three beach ball/pods on the Newfoundland and Labrador word mark, although the pitcher plant does not, as a rule, grow more than one stem and flower. There's no obvious reason for there to be three beach balls if the new Newfoundland and Labrador tourism logo is supposed to represent the pitcher plant. But three are there.

So what does it represent? Put the question to the government publicity machine and they will spit back and answer: whatever they want it to mean. Biblical allusions might be accepted.

At the same time as you are pondering the curious number of rip-offs similarities between stuff Danny has been pumping out and other people's work, think about the way Danny Williams has oversold his own little logo as being the embodiment of everything under the sun to replace the 40-odd logos already out there.

Do an "audit" in Ireland and you'd likely find as many logos or more. In Ireland, the official government logo/visual ID continues to be the Irish harp. There would seem to be no overwhelming reason to change it just as there was no overwhelming reason to do away with the old provincial government visual ID. It may have needed some tweaking, but fundamentally it worked for its purpose. Now, we have replaced a symbol of authority with a cutesy child's drawing of some alien invaders as the visual symbol of a government.


In the Irish business development agency, there is a specific logo for the initiative itself (left). The government program the agency falls under has another logo (right) which incorporates the harp; that tells you it is a government initiative.

Now it should strike you as odd that Danny Williams has turned around and banished all but his own logo. That is, odd if the so-called Irish tiger has been as successful as it has been with all these logos and word marks, and Newfoundland and Labrador under Danny Williams is supposed to emulate the Irish model and thereby Ireland's success.

Well, the obvious answer is that the Danny-logo has nothing to do with anything he claimed.

We've noted that already.

On another level, this logo business is just another example of how some people treat our history and identity as something they can re-invent for their own personal purposes.

It is our plastic identity.

That phrase Bond Papers tossed out before - the Celtification of Newfoundland and Labrador - didn't just fall from the sky. It came originally from a character very closely associated with Danny Williams. It should come as no surprise that somewhere in Danny Williams' agenda, the stuff he manages to do best - or focus most on - are the things having to do with image and identity.

While its advocates say otherwise, at its heart, the image manipulation displays a fundamental contempt for the province, its people, their history and traditions. The image manipulators treat our own culture - supposedly their own culture - with the same contempt they displayed in the Canadian flag fiasco.

More than anything else though the energy expended on rearranging the symbols of identity is just a demonstration of the fundamental bankruptcy of the position these cynics put forward.

The more effort a government spends on playing with our plastic history or our plastic identity, the less work they are doing laying concrete foundations for our future.

That's the real image the Danny-logo represents.

-30-

Sunday Funny: Kill 'em with Komedy

In politics, some of the most devastating attacks can be done with humour or, as in the example to follow, ridicule.

Head to youtube.com and you can find plenty of excerpts from Triumph des willen [Triumph of the will], Leni Reifenstahl's 1935 propaganda masterpiece. Wagnerian music, goose-steppers galore and some camerawork that creates a truly breathtaking view of the 1934 Nazi Party rally in Nuremberg.

Breathtaking that is, if you don't have any idea what Hitler and his lackeys' were up to at the time and planning to do later.

But the over-the-top posturing of the Nazis easily lent itself to a simple human emotion that pulls the whole thing into perspective: humour.

During the Second World War, British and American propaganda teams tended to rely more on humour to poke at Hitler for popular consumption. Cartoons were especially popular and both Warner Brothers and Disney in the United States produced training films and propaganda films as animated shorts.

One of the numerous examples of their comedy art is in this Universal newsreel from the early 1940s. It takes clips of Hitler and of German soldiers marching and edits them together Doin' the Lambeth Walk, a tune from a popular pre-war West end musical. The result is hilarious over 60 years later. Lambeth Walk was also a London street particularly hard-hit by Nazis aircraft druing the Blitz.

The two minute clip was effective at the time.

Nazi propaganda minister Joseph Goebbels is said to have stormed from the screening room cursing and knocking over furniture when he was shown this.






Of course, sometimes, ridicule isn't part of an orchestrated political attack. Sometimes some over-the-top posturing leads to ridicule that just happens naturally.

Right, Danny?

Danny's Gang or the Friday Five O'Clock Follies

It's late on the Friday before a holiday weekend.

What better time for the provincial government to release some major announcements. Heck, a complete waste of time - like the new Danny-logo, hailed as the most stupendous event in the province's history, or words to that effect - can get huge amounts of government dollars.

But what warrants government sliding it out late in the week?

Try this stuff:

1. "Stephenville? Where's Stephenville?" said the Premier. The environment minister releases the Abitibi mill closure from environment assessment review. Only a few short years ago, Danny Williams was promising the mill would not close on his watch. It didn't. He meant the watch on his arm and there was never a plant on his watch. It couldn't. The mill it Stephenville is inanimate. There was no way it could close in on Danny's watch as long as he stayed out of the building.

2. Subsidizing industry, without saying it. The announcement - actually on Thursday - that government will be handing $10 million to Newfoundland and Labrador Hydro to pay for electricity that normally would have been used by the above-mentioned Abitibi mill.

The provincial government is effectively subsidizing the electricity rates to Kruger and to Abitibi's Grand Falls operation. He previously rejected an industrial energy subsidy to Fishery Products International.

Presumably, this subsidy will only be paid until the INCO smelter is built at Long Harbour. That is, when the Premier stops trying to hold up the construction.

During talks with Abitibi about the Stephenville mill, Williams committed to pay the company an energy subsidy up to a maximum of $12 million a year if the mill stayed open. That amount was actually larger than the tax revenue government gained from the mill's operation.

Expect that one of the natural resources minister's talking points notes that the $10 million subsidy is actually lower than the previous commitment to Abitibi and is being shared with the mill at Corner Brook run by Kruger.

A large double-double to the reporter who puts that to the minister an doesn't hear back the talking point given here or a close variation.

3. Fewer ferries operated by a private sector, not-for-profit. Transportation minister John Hickey released a long-awaited study into the province's ferry system.

The consultant recommended reducing the size of the fleet from 14 vessels to 12. It also recommended having the system run by a not-for-profit but privately incorporated entity like BC Ferries.

The vessel replacement portion of the plan is estimated at $80 - $90 million spread out over time.

The minister's new release contains very little factual information, incidentally, but it does have tons of partisan rhetoric. That's what you have to resort to when either:

a. You didn't read the study before you wrote the release; and/or,

b. You are politically afraid of the increased ferry rates resulting from the decision.

Expect the departmental talking points, drafted by Krysta Rudofsky's former sidekick, will play up the millions in new work for the Marystown Shipyard.

This way of spinning the message would be a political salve for the considerably more Marystown lost in the Premier's failed Hebron deal. People in Marystown will recall that they could have been doing Hebron and the ferries.

4. "You'd make more with FPI's wage cut offer." Not long after Danny Williams suggested workers at Fishery Products International go back to work for the wage cut being offered by the company, comes an announcement from fish minister Tom "Tovarisch" Rideout of a make-work project for former fishplant workers at Marystown. (Left: Our man in Moscow)

Rideout spent an unusually long-time last week gathering market intelligence by hanging out around fishmonger stalls in Moscow. Unusual, because while Rideout was on this hastily organized junket, his cabinet colleagues were approving the sale of the former FPI plant at Harbour Breton to Barry Group. Rideout had condemned the sale as illegal.

Rideout slags FPI in this release, but by now we all know that when the going gets tough, Tom will probably be on a flight to Moscow or Tahiti or God knows where. Anywhere but in cabinet as it decides to do the opposite of what Tom said.

Political advertising: Gutsy and inexpensive can work

The Massachusetts gubernatorial race has an independent candidate, Christy Mihos. He recently began airing an animated 30 second spot that hits on a big issue in Mass: the massive cost over-runs on the Big Dig in Boston.

Animation is one of the earliest forms of advertising used on television. It still crops up from time to time, but one rarely sees an animated political spot these days. Rather, the political television spot has evolved in a particular pattern with most advertising for candidates following much the same general pattern.

Mihos obviously found a way to tackle an important issue, but in a light-hearted way. His message can potentially have a bigger impact by using humour and the novelty of animation.

Contrary to what some people would have you believe, good advertising doesn't need to cost a million bucks and be laden with expensive animation and a custom-tailored jingle all to push a pretty run-of-the-mill logo concept. If the provincial government here had actually listened to their top-notch marketing firm, their so-called branding campaign would likely look a lot different and have cost considerably less.

Word is that the suits on the Hill - or more accurately The Suit - kept getting in the way. Sometimes clients get into the process to help; sometimes they just hinder themselves by refusing to take the sound advice they are getting and that they paid for.

If Mihos doesn't make it in November, maybe someone here should see if he wants to change citizenship. At least, we can all take a lesson from a pol who has guts and isn't afraid to act on his instincts.

More logo madness

Over at RJ:Product, they are running a contest for alternative logo designs for Newfoundland and Labrador.

The submissions are pretty funny so far. One stands out though since it riffs on the fairly obvious Little Shop of Horrors theme.

Enjoy!

Chances of second refinery in NL more remote

Chances of a second refinery being built in Newfoundland and Labrador dropped again Wednesday with news that oil prices continued a downward turned and Irving is planning to double its refining capacity at Saint John with the construction of a new facility there.

Plans for refinery are expected to be unveiled Thursday in a presentation to the Saint John Board of Trade.

The second Saint John refinery will reportedly have the capacity to refine 300, 000 barrels per day. It will join the existing Irving refinery in the city that processes about 250,000 barrels per day. Irving is reportedly planning to upgrade at a cost of $1.0 billion.

The new refinery project is in addition to another Irving venture to build a $750 million liquid natural gas terminal in the New Brunswick port city. Having a reliable supply of natural gas is reportedly crucial to the development of the second refinery.

Word of the second refinery for Saint John made business news across the country.

Meanwhile in Newfoundland and Labrador, little is being said today of Danny Williams wordmark announcement yesterday. The exception is in the land o'bloggers and on the province's radio call-in shows where callers organized by the Premier's Office continue to battle ordinary citizens who complain about the $1.1 million plus price tag for the project thus far.

There was no mention of Williams' initiative - reputedly able to solve the province's economic woes - in any of the country's major newspapers.

On the business front in Newfoundland and Labrador, plans for a natural gas processing facility located in Placentia Bay remain little more than a rumour. Any development of natural gas offshore Newfoundland and Labrador remains contingent in part on technical developments and, especially on the province's natural gas royalty regime. The royalty structure is expected to be released by the provincial government in December after nearly a decade of study.

A consortium studying a second oil refinery near the site of the existing Come-by-Chance facility is proceeding to a detailed design and costing phase of its evaluation. A decision on whether or not to proceed with construction is expected before the end of 2006.

That decision will hinge on several factors but undoubtedly one will be competition from new construction or upgrades to existing facilities that are already feeding the lucrative New England market. Saint John is the closest Canadian refinery to New England. Refined product can be shipped to the United States by tanker from the Port of Saint John or by land.

Harvest Energy, new owners of the Come-by-Chance facility, have already signaled their intention to increase the refinery's capacity.

In other Newfoundland and Labrador energy news, the $10 billion dollar Hebron project remains dead despite efforts by Danny Williams and his senior officials to lure the companies back to the negotiating table. Talks aimed at developing the 500 million barrel field ended acrimoniously in April with Premier Danny Williams threatening to find a legal way to force the oil companies to develop the project on his terms.

Newfoundland and Labrador finance minister Loyola Sullivan also commented Wednesday on Fraser Institute report that indicated Newfoundland and Labrador may spend upwards of half its annual budget on health care by 2030 if current trends continue. Sullivan said health costs are rising at an uncontrollable rate and that something would need to be done. Sullivan offered no indication of what the provincial will do or why it has allowed health care spending to grow uncontrollable.

Under the Constitution, health care is entirely the responsibility of the provincial government, although some provinces. Since taking office in 2003, Premier Danny Williams has continued to demand increased transfer payments from Ottawa to provide core provincial responsibilities. This is despite the government's growing oil revenues and despite Williams having rejected a Hebron development deal that would have delivered to provincial coffers royalties and other revenues greater than the provincial accrual debt. Further development of other fields near Hebron would have greatly increased provincial revenues over the life of the project.

Another rejected Danny wordmark concept

Intrepid dumpster divers braved rotting heaps of leftovers from the countless meetings it took to come up with Danny Williams' Great Brand to find one of the entries that came closest to being adopted.

Williams revealed a wordmark on Monday that, if he is to be believed, is the only thing needed to turn the province from despair to prosperity. Only thing that is except for keeping him as The Leader.

According to notes in the file, this concept was designed to appeal to Williams' townie nationalist sensibilities. The bold venture was rejected, if the cryptic notes scribbled in Latin in the margin are any guide, since it was felt that the Celtification of Newfoundland (and Newfoundland Labrador) should be gradual as part of a process of inventing history and tradition to replace what actually occurred and existed.

Note the prominent placement of Danny Williams' preferred flag of Newfoundland. (and Newfoundland Labrador).

You'll never know how close we came to becoming known as the Land of Fish.

Demotivational Posters

From the geniuses at Despair Inc, comes a program to let you create your own Demotivation poster.
(h/t to towniebastard)

Rejected Danny Logo Concepts

A savy reader of the Bond Papers pointed out that what Danny Williams unveiled yesterday is actually a wordmark and not a logo.

Absolutely correct, but the distinction between brand and logo is the same as the one between brand and wordmark so the bulk of the previous post - Where's the beef? - still holds up.

Anyway, found in a local dumpster was this picture (left) of a design concept for the new Danny Branding Project that was rejected as being a bit too carnivorous.

Also rejected as being inappropriate was the other famous carnivorous plant, the Triffid. Many of us recall that book from our grade-school English classes and I know that when I saw the stalky things in the new Danny wordmark, the first thing that came to my mind was: triffid (right).

Somewhere along the line, someone suggested that there might some value in acquiring the rights to adapt the song (below) from Little Shop of Horrors in which the carnivorous plant explains just exactly how the world is gonna work now that he's on Earth. Notes found with the rejected design concepts above suggest that while the client was generally satisfied Audrey II's sentiments were an accurate description of the New Approach, it was felt the name of the plant might lead to a bit too much ribald humour at Danny's expense.

Apparently it's one thing to do it privately but no one felt the government should implicitly declare it okay to poke fun at The Leader.

Well, that shouldn't stop the rest of us from imaginging what might have been: