All sorts of business people in Newfoundland and Labrador love Muskrat Falls.
Funny thing is that they don;t talk about risk, profits, cash flows, return on their investment, and other stuff you’d expect business people to talk about.
Nope. They say stuff like “We believe in good things for our province.”
Who doesn’t?
They say things like “… we believe we have the courage to harness the opportunity before us and make these things happen.”
So that started the old gears turning in your humble e-scribbler’s old noggin. What would it be like if they listened to a business pitch for Muskrat Falls just the same way that Nalcor and the provincial government is pitching Muskrat Falls?
Let’s not get distracted by alternatives and public utilities board and megawatts and all that. Let’s just talk about making the old staple product in business school: widgets. And just for the sake of convenience, let’s make the pitch to the province’s greatest living businessman, the Old Man Hisself.