05 May 2011

Shocker: local candidate not important

Canadian voters tend not to pay much attention to the local candidate.

Your humble e-scribbler made the point earlier on Thursday in a lengthy post.

And just for good measure, the Globe and Mail’s Jane Taber drops a little note on research done by one consulting firm right after the Monday election.  The conclusion:

“Participants told us they see this as proof that Canadians voted based on parties and leaders rather than their local candidate,” Ensight’s Jacquie LaRocque told The Globe. “Hardly a single participant across the entire country told us they voted for their local candidate.”

- srbp -